L'étude de la relation client
J. Angot,
R. Chumpitaz and
V. Swaen
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J. Angot: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
R. Chumpitaz: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
V. Swaen: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
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Date: 2010
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Published in Angot Jacques, Chumpitaz Ruben, Swaen V. Die Keure (Bruges (Belgique), pp.280, 2010, Le marketing scientifique à l'usage des managers, 978-90-486-0071-7
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00682141
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