Toward a Rational Embeddedness Paradigm: A Supplier Choice Model for Products Parts within Long-Term Buyer-Seller Relationships

Frédéric Dalsace ()
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Frédéric Dalsace: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique

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Keywords: Rational; Embeddedness; Paradigm; Supplier Choice Model; Products Parts; Long-Term; Buyer-Seller Relationships (search for similar items in EconPapers)
Date: 2001
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Published in Proceedings, 30th European Marketing Association Conference, 2001, Bergen, Norway

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00686979

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