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Le Marketing International

Jean-Marc de Leersnyder
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Jean-Marc de Leersnyder: HEC Paris - Recherche - Hors Laboratoire - HEC Paris - Ecole des Hautes Etudes Commerciales

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Keywords: Marketing; International (search for similar items in EconPapers)
Date: 1989
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Published in Y. Simon, P. Joffre (Eds). Encyclopédie de Gestion, Economica, pp.NC, 1989

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