The War of the eTribes: Online Conflicts and Communal Consumption

Kristine de Valck ()
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Kristine de Valck: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique

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Keywords: War; eTribes; Online; Conflicts; Communal; Consumption (search for similar items in EconPapers)
Date: 2007
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Published in Cova, B., Kozinets, R.V., & A. Shankar (eds.). Consumer Tribes: Theory, Practice, and Prospects, Elsevier/Butterworth-Heinemann, pp. 260-274, 2007

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00692106

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