La technologie, source d'avantage concurrentiel

Pierre Dussauge () and Bernard Ramanantsoa ()
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Pierre Dussauge: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique
Bernard Ramanantsoa: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique

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Keywords: technologie; avantage concurrentiel (search for similar items in EconPapers)
Date: 1988
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Published in Revue Française du Marketing, 1988, vol. 117, n° 2, pp. 33-54

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00706238

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