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Competing Worlds and Contested Product Categories: The Case of Socially Responsible Investment Funds

Diane-Laure Arjaliès, Sirle Bürkland and M. Messner
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Diane-Laure Arjaliès: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique
Sirle Bürkland: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique

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Keywords: Competing Worlds; Contested Product Categories; Socially Responsible; Investment Funds (search for similar items in EconPapers)
Date: 2012-08-05
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Published in AOM (Academy of Management) Annual Conference, Aug 2012, Boston, United States

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