Proposition d'un modèle intégrateur des effets transactionnels et relationnels de l'environnement perçu d'un point de vente sur le comportement du consommateur

Cindy Lombart (), Marc Filser and Blandine Labbé-Pinlon ()
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Cindy Lombart: Audencia Recherche - Audencia Business School

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Date: 2007-10-03
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Published in 10ème Colloque Etienne Thil, Oct 2007, La Rochelle, France

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