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Understanding consumers'perception and use of nutritional and health claims: A strategic issue for the agrofood industry

Mohamed Merdji () and Claude Fischler ()
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Mohamed Merdji: Audencia Recherche - Audencia Business School

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Date: 2010-02-09
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Published in Symposium NUTREATING 2010 : Food consumer & Health Claims, Feb 2010, Paris, France

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