Explorer des potentiels d'innovation touristique au moyen d'une méthode révolutionnaire en marketing-design des services: application au cas des Gsour du sud-est tunisien

Jean-Pierre Mathieu () and Ikram Hachicha ()
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Jean-Pierre Mathieu: Audencia Recherche - Audencia Business School
Ikram Hachicha: Audencia Recherche - Audencia Business School

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Date: 2011-05-12
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Published in 3ème colloque annuel sur le tourisme, May 2011, Sidi Dhrif, Tunisie

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