Recherche exploratoire sur les représentations du service recovery
Jean-Pierre Mathieu () and
Olivier Morrisson ()
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Jean-Pierre Mathieu: Audencia Recherche - Audencia Business School
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Date: 2006
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Published in Jean-Marc Decaudin, Jean-François Lemoine, Jean-François Trinquecoste. Les courants actuels de la recherche en marketing, L'Harmattan, pp.93-120, 2006, Recherche en Gestion
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00778825
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