Nouvelles technologies alimentaires et perception du risque: l'influence des modèles alimentaires dans la formation des attitudes. Vers un renouvellement de l'approche cognitiviste de la perception des risques en marketing

Gervaise Debucquet ()
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Gervaise Debucquet: Audencia Recherche - Audencia Business School

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Date: 2003-11-06
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Published in 8èmes Journées de Recherche en Marketing de Bourgogne, Nov 2003, Dijon, France

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