Dear Mr. Chocolate: Constructing a Typology of Chocolate Consumption Experiences Through Qualitative Diary Research

L. Zarantonello and H.T. Luomala
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L. Zarantonello: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique

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Date: 2011
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Published in Qualitative Market Research: An International Journal, 2011, 14 (1), pp.55-82

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00799085

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