Influences on free samples usage within the luxury cosmetic market

F. Guilbert and I. Ben Amor
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F. Guilbert: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique

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Date: 2009
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Published in Direct marketing and international journal, 2009, 3 (1), pp.67-82

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00803749

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