Motivation for Buying Luxury Products and Top of the Range Products: Developing Empirical Scales

Gilles Laurent and B. Dubois
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Gilles Laurent: HEC Paris - Recherche - Hors Laboratoire - HEC Paris - Ecole des Hautes Etudes Commerciales

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Keywords: Motivation; Buying; Luxury Products; Top of the Range Products; Empirical Scales (search for similar items in EconPapers)
Date: 1993
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Published in 22nd Conference of European Marketing Association, 1993, France. pp.1595-1598

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00829068

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