What is strategic about NGO's national staff management?

Sonia Couprie ()
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Sonia Couprie: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon

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Abstract: We would like to show how international humanitarian Non Governmental Organizations manage to meet the requirements of their numerous stakeholders in the competitive context of their organizational field. NGOs stakeholders are multiple, from the financers upstream down to the aid beneficiaries including the people working for the NGOs. These stakeholders' expectations don't always match but are constituent of NGOs' organizational objectives: efficiency, quality and durability. NGOs need therefore to adopt some specific strategies to reach these objectives. It is our position that their national staff could enhance their ability to do so, being an underestimated strategic component of these organizations.

Keywords: NGO; stakeholder; strategy; national staff (search for similar items in EconPapers)
Date: 2009-04-02
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Published in 5th International Annual Bata Conference, Apr 2009, Zlin, Czech Republic

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00975914

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