L'agrément du lieu d'origine fait-il vendre ? La contribution des aménités à la valorisation des produits de terroir

François Lenglet (), Dominique Kreziak and Anne Lacroix
Additional contact information
François Lenglet: IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc
Dominique Kreziak: IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc

Post-Print from HAL

Abstract: Terroir product marketing usually relies on cognitive attributes such as place of origin, quality or speci- fic know-how. A more affective dimension based on landscape could be used, based on the concept of envi- ronmental amenities. A specific measure is developed. Experimental results reveal that environmental ameni- ties influence the assessment of terroir products.

Keywords: Terroir products; Environmental amenities; Hedonic expectations; Experimental approach; Attentes hédoniques; Expérimentation; Aménités environnementales; Produits de terroir (search for similar items in EconPapers)
Date: 2015
Note: View the original document on HAL open archive server: https://hal.science/hal-01225258v1
References: Add references at CitEc
Citations: View citations in EconPapers (1)

Published in Revue Française du Marketing, 2015, 253 - 3/4, pp.41-59

Downloads: (external link)
https://hal.science/hal-01225258v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01225258

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().