Pour une lecture intégrée des effets d’une alliance stratégique: Etude du cas de l’alliance General Motors – PSA

Mouhoub Hani () and Foued Cheriet

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Keywords: Alliances stratégiques; Effets; Coopétition; Alliance PSA - General Motors (search for similar items in EconPapers)
Date: 2013-06-10
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Published in XXII Conférence Internationale de Management Stratégique, Jun 2013, Clermont-Ferrand, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01264885

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