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When Recognition Impacts Emotions: A Study using Psychophysiological Measures

Bernard Gourvennec (), Gilles Laurent, Raphaëlle Lambert-Pandraud and Lydie Belaud ()
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Bernard Gourvennec: LUSSI - Département Logique des Usages, Sciences sociales et Sciences de l'Information - UEB - Université européenne de Bretagne - European University of Brittany - Télécom Bretagne - IMT - Institut Mines-Télécom [Paris]
Gilles Laurent: INSEEC - Institut des hautes études économiques et commerciales | School of Business and Economics
Raphaëlle Lambert-Pandraud: LUSSI - Département Logique des Usages, Sciences sociales et Sciences de l'Information - UEB - Université européenne de Bretagne - European University of Brittany - Télécom Bretagne - IMT - Institut Mines-Télécom [Paris]
Lydie Belaud: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine

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Abstract: Use of an eye tracker to measure emotions and the impact of the age

Keywords: Marketing; Eye tracker; Emotion (search for similar items in EconPapers)
Date: 2015-06-17
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Published in ISMS 2015 : 37th ISMS Marketing Science Conference, Jun 2015, Baltimore, United States

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