Stakeholder recognitionin a consumer cooperative

La reconnaissance des parties prenantes dans une coopérative de consommation

Magali Boespflug (magali.boespflug@univ-poitiers.fr), Philippe Pasquet (philippe.pasquet@unilim.fr) and Isabelle Sauviat
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Magali Boespflug: Axe 2 (2011-2016) : « Marchés, Cultures de consommation, Autonomie et Migrations » (MSHS Poitiers) - MSHS de Poitiers - Maison des sciences de l'homme et de la société de Poitiers - UP - Université de Poitiers = University of Poitiers - CNRS - Centre National de la Recherche Scientifique, CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université
Philippe Pasquet: CREOP - Centre de Recherches sur l'Entreprise, les Organisations et le Patrimoine - GIO - Gouvernance des Institutions et des Organisations - UNILIM - Université de Limoges
Isabelle Sauviat: CREOP - Centre de Recherches sur l'Entreprise, les Organisations et le Patrimoine - GIO - Gouvernance des Institutions et des Organisations - UNILIM - Université de Limoges

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Abstract: Stakeholder theory allows expectation studies and shared value analysis between the different actors connected to the organization. The case of a mass-market retailing sector consumer cooperative shows remarkable stakeholder recognition, specifically customer-cooperator. Paradoxically, the cooperative model does not allow to reconcile the various stakeholder expectations, nor obtain a fair value distribution. On the contrary, the model create complexity and the customer-cooperator seems to be a badly known stakeholder, difficult to mobilize.

Keywords: stakeholders; cooperative; mass - market retailing; governance; value creation.; création de valeur.; distribution; gouvernance; parties prenantes; coopérative (search for similar items in EconPapers)
Date: 2015-10-14
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Published in 18ème colloque Etienne Thil, Oct 2015, Roubaix, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01402237

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