I’ve been told I’m good and I love to do as I’m told: When Social Labeling Induces Lasting Pro- Environmental Behaviors in Tweens via a Simple Process

Karine Charry, Julien Bourjot-Deparis and Béatrice Parguel ()
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Julien Bourjot-Deparis: IDEFS - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres, Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres, DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
Béatrice Parguel: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Keywords: TWEENS; LABEL (search for similar items in EconPapers)
Date: 2015-06
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Published in Public Policy & Marketing Conference, Jun 2015, Washington, United States

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01412223

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