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Mauboussin Japan: the international entry mode of a fashion luxury French jewelry firm

Thierry Delecolle, Ronald Kamin and Béatrice Parguel (beatrice.parguel@gmail.com)
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Thierry Delecolle: laboratoire de l'ISC - ISC Paris - Institut Supérieur du Commerce de Paris
Ronald Kamin: laboratoire de l'ISC - ISC Paris - Institut Supérieur du Commerce de Paris
Béatrice Parguel: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Keywords: Delocalisation; luxe international japon (search for similar items in EconPapers)
Date: 2012-10
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Published in NACRA 2012 Annual Meeting, Oct 2012, Boston, United States

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