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The Contribution of Econometrics to the Management of the Enterprise

Régis Bourbonnais and Magda Mara Maftei
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Régis Bourbonnais: LEDa - Laboratoire d'Economie de Dauphine - IRD - Institut de Recherche pour le Développement - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
Magda Mara Maftei: UNIBUC - Université de Bucarest - Université de Bucarest

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Abstract: Econometrics has strongly evolved in recent years on both the methodological level as well as in terms of applications. This article presents the different econometric methods (time series econometrics, information panels, models of duration,...) and their applications for the enterprise: demand analysis and forecasting of sales, financial econometrics, marketing and integration of macro-econometric forecasts in the general policy of the company. The generalization of the computer tool has contributed greatly to the spread of econometric techniques applied to the company.

Keywords: Econometrics; forecasting; ARMA process; VAR (search for similar items in EconPapers)
Date: 2012-04
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Published in Romanian Journal of Economic Forecasting, 2012, 15 (1)

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