Pour une lecture intégrée des effets d’une alliance stratégique

Mouhoub Hani and Foued Cheriet ()
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Mouhoub Hani: UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12
Foued Cheriet: UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier

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Abstract: In this research, we offer an integrated reading of alliances' effects beyond their direct impact on partners. Based on the case of PSA Peugeot Citroën/General Motors alliance, which hit the headlines in the automotive sector and which occurred after the consequences of 2008 crisis, this study allows to identify effects of different natures at distinct levels of analysis which are: competitive, coopetitive, reticular and institutional with strong interactions between them.

Keywords: coopétition; industrie automobile; enterprise strategy; alliance stratégique; performance; stratégie de l'entreprise (search for similar items in EconPapers)
Date: 2016
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Published in Les Cahiers du Centre de recherches en économie appliquée pour le développement, 2016, 115, pp.97-123

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01506535

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