L’effet modérateur du besoin de cognition dans l’impact du désir d’imitation en communication presse

Douniazed Filali Boissy
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Douniazed Filali Boissy: ICN Business School, CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine

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Keywords: effet modérateur; Cognition; Communication presse (search for similar items in EconPapers)
Date: 2016
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Published in Arts and Creative Industries Symposium, 2016, Turin, Italie

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01512838

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