New Uberised Business Models and Traditional Economy: What are the Consequences in Terms of Corporate Societal Responsibility? The Case of the Hotel Industry in France

Nouveaux modèles économiques ubérisés et économie traditionnelle: quelles sont les conséquences en termes de responsabilité sociétale ? Le cas du secteur hôtelier en France

Laurence Beierlein () and Anne-Catherine Moquet ()
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Laurence Beierlein: IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12
Anne-Catherine Moquet: IRG - Institut de Recherche en Gestion - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12 - Université Gustave Eiffel

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Abstract: The rise of intermediary platforms C to C that use the new resources provided by the digital economy and that compete with the traditional hotel industry, is shaking up managerial practices in terms of social responsibility and is questioning the modes of regulation of this business activity. Analysing the characteristics of these business models makes it possible to grasp the keys of success related to these new managerial dispositives while identifying the issues in relation to them in order to draw recommendations and managerial implications. Our comparative study that is part of an institutionalist approach, is exploring the way existing and new actors seize upon the societal stakes that emerge with the transformation of business models.

Keywords: uberisation; hotel industry; social responsibility; institutional theory; business model; industrie hôtelière; responsabilité sociétale; théorie institutionnelle; modèle économique (search for similar items in EconPapers)
Date: 2017-10-19
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Published in « Quelles responsabilités pour les entreprises ? » , RIODD, Oct 2017, PARIS, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01589554

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