Commercialisation des produits agricoles en circuit court: analyse du cas français

Magali Aubert ()
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Magali Aubert: UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier

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Abstract: Selling through short food supply chains is a marketing channel that responds to the emerging demand of both public policy and consumers. We implement a logit model and we focus on the determinants of short food supply chains using the resource-based theory and data from the French 2010 Agricultural Census. Results highlight that selling through short food supply chains is a commercial strategy implemented by younger farmers on smaller farms and which requires more workforce, and especially more permanent jobs.

Keywords: commercialisation; circuits de vente; gestion des exploitations agricoles; structures agricoles; marketing; distribution channels; farm management; agricultural structures; marketing channels; livestock censuses; circuit court; circuit de commercialisation; circuit de distribution; commercialisation agricole; stratégie commerciale; jeune agriculteur; économétrie; recensement agricole; France (search for similar items in EconPapers)
Date: 2016
Note: View the original document on HAL open archive server: https://hal.science/hal-01607775v1
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Published in Systèmes alimentaires / Food Systems, 2016, 1, pp.121-145. ⟨10.15122/isbn.978-2-406-06863-1.p.0121⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01607775

DOI: 10.15122/isbn.978-2-406-06863-1.p.0121

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