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Institutional Logic and Transnational Expansion: Michelin in Haute Cuisine around the World

Carole Drucker-Godard, Isabelle Bouty and Marie-Léandre Gomez ()
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Carole Drucker-Godard: CEROS - Centre d'Etudes et de Recherches sur les Organisations et la Stratégie - UPN - Université Paris Nanterre
Isabelle Bouty: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique
Marie-Léandre Gomez: ESSEC Business School

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Date: 2013-06-04
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Published in 29th Annual Conference EGOS (European Group for Organizational Studies), Subtheme 44 "Advancing the Institutional Logics Perspective, Jun 2013, Montréal, Canada

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