Le marketing des industries culturelles: film, livre et musique enregistrée

Stéphane Debenedetti
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Stéphane Debenedetti: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Keywords: Marketing de la culture; Industries culturelles (search for similar items in EconPapers)
Date: 2014
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Published in Marketing de l'art et de la culture, pp.241-281, 2014

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01631390

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