Luxury consumer behavior of Chinese young adults: a comparison between international students and young consumers from mainland China

Anne-Flore Maman, Lu Wang and Nathalie Veg-Sala (nathalie.veg.sala@gmail.com)
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Lu Wang: Information Technology Head Office, Guotai Junan Securities Co., Ltd.
Nathalie Veg-Sala: CEROS - Centre d'Etudes et de Recherches sur les Organisations et la Stratégie - UPN - Université Paris Nanterre

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Date: 2015-06-25
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Published in 2015 Global Fashion Management Conference, University of Florence, Florence, Italy, June 25th-28th, 2015, Jun 2015, Florence, Italie

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