Innovation and the strategies of food and beverage multinational enterprises

Ruth Rama

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Abstract: This article synthesizes our ideas and research results on the role of innovation in the strategies of multinational food firms. The discussion comes within the framework of relevant debates, issues and contextual empirical findings on this topic. We summarize dealing with the influence of innovation in the strategies of growth, internationalization, competition, and the procurement of raw material in these companies. Several recommendations for managers and policy-makers are proposed.

Keywords: strategy; Food industry; multinational firm; Industrie alimentaire; firme multinationale; innovation; stratégie (search for similar items in EconPapers)
Date: 2017-11-29
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Published in Systèmes alimentaires / Food Systems, 2017, 2017 (n°2), pp.31-48. ⟨10.15122/isbn.978-2-406-07196-9.p.0031⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01685352

DOI: 10.15122/isbn.978-2-406-07196-9.p.0031

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