Le marketing de l'authentique

Sandra Camus ()
Additional contact information
Sandra Camus: UNIROUEN - Université de Rouen Normandie - NU - Normandie Université

Post-Print from HAL

Abstract: Le marketing de l'authentique.

Date: 2006
References: Add references at CitEc
Citations:

Published in Innover en Marketing. 15 Tendances en Mouvement., Lavoisier, pp.139-142, 2006

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01706985

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().