Hawks and Doves in Segmented Markets: Profit Maximization with Varying Competitive Aggressiveness
Faucons et colombes dans les marchés segmentés: maximisation des bénéfices avec une agressivité concurrentielle variable
Claude d'Aspremont,
Rodolphe Dos Santos Ferreira and
Jacques Thépot
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Jacques Thépot: LARGE - Laboratoire de recherche en gestion et économie - UNISTRA - Université de Strasbourg - L'europe en mutation : histoire, droit, économie et identités culturelles - UNISTRA - Université de Strasbourg - CNRS - Centre National de la Recherche Scientifique
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Abstract:
We consider a duopoly, each firm supplying a captive and a contested segment. Starting from two extreme formulations of the profit maximization objective, we introduce a parameterized class of managerial objective functions, involving price-quantity pairs as strategic variables but corresponding to different managerial attitudes. By specifying the parameters of competitive aggressiveness, we recover classical competition regimes. The model is extended to analyze the strategic choice of managerial aggressiveness, and to examine the implications of changes in the intensity of competition. In order to endogenize the competitive aggressiveness parameters, a more primitive price-quantity model introduces the possibility of consumer price discounting.
Keywords: Competitive Aggressiveness; Segmented Markets; Competition Regimes; Delegation; Consumer Price Discounting (search for similar items in EconPapers)
Date: 2016
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Citations: View citations in EconPapers (3)
Published in Annals of Economics and Statistics, 2016, 121/122, pp.45-66. ⟨10.15609/annaeconstat2009.121-122.45⟩
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Journal Article: Hawks and Doves in Segmented Markets: Profit Maximization with Varying Competitive Aggressiveness (2016) 
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01723731
DOI: 10.15609/annaeconstat2009.121-122.45
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