From the Service Relation to the Customer Relationship

De la relation de service à la relation de clientèle

Jean-Marc Weller ()
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Jean-Marc Weller: LISIS - Laboratoire Interdisciplinaire Sciences, Innovations, Sociétés - INRA - Institut National de la Recherche Agronomique - UPEM - Université Paris-Est Marne-la-Vallée - ESIEE Paris - CNRS - Centre National de la Recherche Scientifique

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Date: 2017-07
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Published in Marie-Hélène Lechien; Frédéric Neyrat; Audrey Richard. Sociologie de la relation de clientèle, Presses Universitaires de Limoges, 2017, 2842877551

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