NEUROSCIENCES ET COMPORTEMENT DU CONSOMMATEUR 2. ÉTAT DE L'ART ET PERSPECTIVES DE RECHERCHE

Olivia Petit, Dwight Merunka () and Olivier Oullier
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Dwight Merunka: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon

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Date: 2014-09-01
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Published in Revue Française du Marketing, 2014, 248, pp.9-26

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