Place attractiveness and Events: From Economic Impacts to Place Marketing

Christophe Alaux () and Léa Boutard
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Christophe Alaux: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon
Léa Boutard: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon

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Date: 2017
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Published in journal of international business research and marketing, 2017, 2 (4), pp.25-29

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01822927

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