Le marketing territorial des Petits et Moyens Territoires: identité, image et relations

Christophe Alaux (), Sarah Serval () and Christelle Zeller
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Christophe Alaux: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon
Sarah Serval: RITM - Réseaux Innovation Territoires et Mondialisation - UP11 - Université Paris-Sud - Paris 11, CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon

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Date: 2016
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Published in Gestion et management public [2012-..], 2016

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