Les mutations du métier de pharmacien titulaire: le cas d'officines de centre commercial

Grégory Reyes ()
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Grégory Reyes: CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université

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Abstract: The French chemist's is in a turmoil. As the government want to reduce government spending they keep lowering the profitability of pharmacies. In such a context some chemists respond with an attempt to optimize their organization and a development of management techniques. The result of this is noteworthy developments in the trade of chemists' holders of a shop. This work presents an analysis on this trade by mobilizing the three meanings of the concept : the individual business, the entreprise business and the sector business. The study focuses on chemist's in shopping-malls which are very sensitive to the current changes in the industry. The results highlight new skills on which the pharmacist seems to rely in order to cope with changes in the sector.

Date: 2011
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Published in Revue management & avenir, 2011, 46, pp.79-99. ⟨10.3917/mav.046.0079⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01823561

DOI: 10.3917/mav.046.0079

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