The effect of the number of ingredient images on package evaluation and product choice

Fanny Thomas () and Sonia Capelli ()
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Fanny Thomas: GRANEM - Groupe de Recherche Angevin en Economie et Management - UA - Université d'Angers - AGROCAMPUS OUEST - Institut National de l'Horticulture et du Paysage, ISTIA - Institut des sciences et techniques de l'ingénieur d'Angers - UA - Université d'Angers, UA - Université d'Angers
Sonia Capelli: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon

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Date: 2018-04-24
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Citations: View citations in EconPapers (5)

Published in Recherche et Applications en Marketing (English Edition), 2018, ⟨10.1177/2051570718769201⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01832083

DOI: 10.1177/2051570718769201

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