Brands and Religion in the Secularized Marketplace and Workplace: Insights from the Case of an Italian Hospital Renamed After a Roman Catholic Pope

Daniela Andreini (), Diego Rinallo (), Giuseppe Pedeliento and Mara Bergamaschi
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Daniela Andreini: UniBg - Università degli Studi di Bergamo = University of Bergamo
Diego Rinallo: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon, KEDGE Business School [Marseille]

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Date: 2017-03
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Published in Journal of Business Ethics, 2017, 141 (3), pp.529 - 550. ⟨10.1007/s10551-015-2709-y⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01838430

DOI: 10.1007/s10551-015-2709-y

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