Economic geography and industrial marketing views on trade shows: Collective marketing and knowledge circulation

Diego Rinallo (), Harald Bathelt and Francesca Golfetto
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Diego Rinallo: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon, KEDGE Business School [Marseille]

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Date: 2017-02
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Published in Industrial Marketing Management, 2017, 61, pp.93 - 103. ⟨10.1016/j.indmarman.2016.06.012⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01838434

DOI: 10.1016/j.indmarman.2016.06.012

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