Is Intrapreneurship Scalable? The Challenge Of Managing A Massive Internal Startup Call

Sophie Hooge (), Cédric Dalmasso () and Frédéric Garcias
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Sophie Hooge: CGS i3 - Centre de Gestion Scientifique i3 - Mines Paris - PSL (École nationale supérieure des mines de Paris) - PSL - Université Paris Sciences et Lettres - I3 - Institut interdisciplinaire de l’innovation - CNRS - Centre National de la Recherche Scientifique
Cédric Dalmasso: CGS i3 - Centre de Gestion Scientifique i3 - Mines Paris - PSL (École nationale supérieure des mines de Paris) - PSL - Université Paris Sciences et Lettres - I3 - Institut interdisciplinaire de l’innovation - CNRS - Centre National de la Recherche Scientifique
Frédéric Garcias: IAE Lille - IAE Lille University School of Management - Lille - Université de Lille, LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique

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Abstract: Intrapreneurship has long been identified as a means to increase the ability of firms to innovate. But can it, beyond exceptional champions, serve as a basis for the development of an innovation function capable of producing sustained radical innovation? In practice, the space of " deviance " left to collaborators for local initiatives favors more problem solving than radical innovation, and duos of champions & sponsors are too few to transform the firm. Can new collaborative technologies, including corporate social networks, that are increasingly used to organize " crowd-based " idea generation processes within firms, help to scale-up intrapreneurship processes? In this article, we analyze a large-scale initiative deployed in a major French bank, Société Générale: the " Internal Startup Call " that involved both collaborators and the top-management team. Through a case study based on collaborative research, we analyze the disruptive potential and the limits associated with this challenge implemented this year during the bank.

Keywords: Innovation contest; Radical innovation; Intrapreneurship; top-management team (search for similar items in EconPapers)
Date: 2018-06-30
New Economics Papers: this item is included in nep-ino and nep-sbm
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Published in R&D Management Conference 2018, Jun 2018, Milan, Italy

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