The consequences and contradictions of child and teen consumption in contemporary practice

Valérie-Inès de La Ville ()
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Valérie-Inès de La Ville: CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université, MSHS de Poitiers - Maison des sciences de l'homme et de la société de Poitiers - UP - Université de Poitiers = University of Poitiers - CNRS - Centre National de la Recherche Scientifique

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Abstract: This paper seeks to conceptualize the field of child and teen consumption as a system of social practices at the cross roads of six strongly intermingled subsystems covering social, institutional, technological, narrative, economic, and political stakes. Children's and teens' consumption is shaped and transformed by a mix of managerial action, public policy, cycles of technological change, the evolution of related institutions like parenthood and schooling, changing cultural references, values, modes of socialization as well as by the actions of children and teens themselves. Within such a framework, child and teen consumption appears as a complex arena of competing moral and ideological perspectives. In such a volatile context, forms of resistance to ideologies of unending consumption emerge, continuously calling into question the responsibility of business for unwanted long‐term effects.

Keywords: Children (age groups); Youth; Consumption; Stakeholder analysis; Social responsibility; Enfant consommateur; Consommation; Parties prenantes; Marketing; Responsabilité sociétale de l'entreprise (search for similar items in EconPapers)
Date: 2007
Note: View the original document on HAL open archive server: https://hal.science/hal-01845103v1
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Citations: View citations in EconPapers (5)

Published in Society and Business Review, 2007, Special Issue: Child and teen consumption, 2 (1), pp.7-14. ⟨10.1108/17465680710725245⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01845103

DOI: 10.1108/17465680710725245

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