Management of crisis communication

Gestion de la comunicacion de crisis

Michel Cros () and Sophie Gaultier-Gaillard ()
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Sophie Gaultier-Gaillard: UP1 - Université Paris 1 Panthéon-Sorbonne

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Abstract: Crisis communication occurs the minute a disruption is detected within a given institution, and its operations and the pursuit of its strategic objectives are jeopardized. In such a situation, the intervention of the communicator as manager of a deteriorated situation is a major asset to develop a competitive advantage. This study presents the structural invariant conditions necessary for the communicator, and the hypotheses necessary to their realization in the current context; then it shows – through a case study - how to establish the ideal conditions for their implementation.

Keywords: crisis; communication; firefighters; communication de crise; résilience; sapeurs-pompiers (search for similar items in EconPapers)
Date: 2015
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Published in Management international = International management = Gestión internacional, 2015, 20 (1), pp.150-162. ⟨10.7202/1045362ar⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01850968

DOI: 10.7202/1045362ar

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