Hybridation et action publique privée: enjeux de territoire, jeux d’acteurs, opportunités et limites dans une perspective de good governance territoriale. Un cas de naming audacieux: Allianz Riviera

Lyvie Guéret-Talon and David Huron ()
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Lyvie Guéret-Talon: SKEMA Business School
David Huron: GRM - Groupe de Recherche en Management - EA 4711 - UNS - Université Nice Sophia Antipolis (1965 - 2019) - UniCA - Université Côte d'Azur, COMUE UCA - COMUE Université Côte d'Azur (2015-2019)

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Date: 2015-05
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Published in 4ème colloque AIRMAP, May 2015, Lyon, France

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