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Denis Guiot ()
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Denis Guiot: Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres, DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Date: 2001-09-01
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Published in Recherche et Applications en Marketing (French Edition), 2001, 16 (3), pp.109-113. ⟨10.1177/076737010101600308⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02019050

DOI: 10.1177/076737010101600308

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