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Le Comportement du consommateur (4ème édition)

Joël Bree ()
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Joël Bree: ESSCA Research Lab - ESSCA - ESSCA – École supérieure des sciences commerciales d'Angers = ESSCA Business School, NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université

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Date: 2017-04-03
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Published in DUNOD, 128 p., 2017, Collection : Les Topos, Christian Pinson, ISBN-13: 978-2100758821

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02046321

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