Influence de la motivation generative dominante sur la perception agentique/ communalede comportements génératifs: Une comparaison interculturelle

Cynthia Assaf
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Cynthia Assaf: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA [2016-2019] - Université Grenoble Alpes [2016-2019]

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Date: 2018-05
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Published in 34ème congrès international de l’Association Française du Marketing, AFM 2018, May 2018, Strasbourg, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02048785

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