Analyse de l'univers concurrentiel des sites de vente en ligne: une approche par le Web Analytics

Maria Mercanti-Guérin () and Laurent Flores ()
Additional contact information
Maria Mercanti-Guérin: UEVE - Université d'Évry-Val-d'Essonne
Laurent Flores: DMSP - Dauphine marketing, stratégie, prospective - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres

Post-Print from HAL

Date: 2012
Note: View the original document on HAL open archive server: https://hal.science/hal-02055028v1
References: View references in EconPapers View complete reference list from CitEc
Citations:

Published in Vie et Sciences de l'Entreprise, 2012, 191 - 192 (2), pp.96

Downloads: (external link)
https://hal.science/hal-02055028v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02055028

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().