Portuguese and French validation of need for drama (NFD) scale in consumer behavior

Cindy Caldara () and Bruno Emanuel Morgado Ferreira
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Cindy Caldara: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA [2016-2019] - Université Grenoble Alpes [2016-2019]
Bruno Emanuel Morgado Ferreira: CleRMa - Clermont Recherche Management - ESC Clermont-Ferrand - École Supérieure de Commerce (ESC) - Clermont-Ferrand - UCA - Université Clermont Auvergne

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Keywords: Need; For; Drama (search for similar items in EconPapers)
Date: 2018-05-23
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Published in Academy of Marketing Science Annual Conference, May 2018, Nouvelle Orléans, United States

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02055884

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