CSR and stakeholders’ network: can informational standards emerge?

RSE et réseau des parties prenantes: une norme informationnelle peut-elle émerger ?

Anne-Laurence Lafont (), Jérôme Pouget and Angélique Rodhain ()
Additional contact information
Anne-Laurence Lafont: MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier
Jérôme Pouget: MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier
Angélique Rodhain: MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier

Post-Print from HAL

Abstract: This article explores the conditions of influence of both shareholders and consumers on the company's CSR policy. We rely on the types of stakeholders suggested by literature to identify shareholders and consumers as key stakeholders regarding CSR. We also investigate their network organization to explain their respective impact on the company. This constraint is all the more present as stakeholders share their expectations and thus their information. But are the conditions for the emergence of a common information fulfilled? While shareholders have a common basis of assessment of CSR, consumers struggle to normalize their expectations. With the help of 20 semi-structured interviews, the results conclude that convergence is possible because the respondents supported a standardized type information VIGEO, very much like shareholders. However, consumers seem to adopt a principle of distrust towards shareholders, which may compromise the effectiveness of stakeholder network.

Keywords: CSR; Shareholders; Consumers; Information; Network; RSE; Parties prenantes / stakeholders; Actionnaires; Consommateurs; Réseau (search for similar items in EconPapers)
Date: 2017
References: Add references at CitEc
Citations:

Published in Revue de l'Organisation Responsable, 2017, 12 (2), pp.41-55. ⟨10.3917/ror.122.0041⟩

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02057540

DOI: 10.3917/ror.122.0041

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().